Augmented Hyperreality

Augmented Hyperreality

28 Agosto 2010

The latter half of the 20th century saw the built environment merged with media space, and architecture taking on new roles related to branding, image and consumerism. Augmented reality may recontextualise the functions of consumerism and architecture, and change in the way in which we operate within it.

A film produced for my final year Masters in Architecture, part of a larger project about the social and architectural consequences of new media and augmented reality.

Max respect per il collega Keiichi Matsuda!
After Effects FTW.


Pasquale Belvito a.k.a. Code2

Sono un Architetto, ma non solo. Ex Capo-Redazione News di Lega Nerd. Puoi stalkerarmi sui seguenti siti web: - -
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Architettura Grafica & Design Video
sabato 28 agosto 2010 - 11:50
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