Motorola – Empower the People

If you’re old enough, you may recall Apple’s Orwellian Super Bowl ad, which ran during the third quarter of Super Bowl XVIII in — you guessed it — the year 1984. Directed by Ridley Scott, the commercial featured a similar sea of mindless drones staring off into space. And just like Motorola’s commercial, the Apple spot presaged an upcoming product release. Two days later, Steve Jobs would introduce the Macintosh computer to the world at the company’s annual shareholder’s meeting.

Motorola riprende lo spot della Apple del 1984 invertendo i ruoli, cercando di far passare il proprio prodotto come la novità in grado di eliminare la supremazia assoluta che ha iPad nel mercato tablet.

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Via Wired.com