There are T-Shirt companies and then there is Threadless. Threadless.com is the phenomenally successful community-based T-shirt company with more than one million registered members and over 4 million tees printed since it began in 2000. Basically, people submit T-Shirt designs to Threadless.com which are ranked by the users of the site. The winners get $2500 and their T-shirt printed. Since it was founded in 2000, over 225,000 designs have been submitted and over 4 million tees printed and sold making it one of the most creative and vibrant on-line communities.
Threadless compie 10 anni e festeggia con un libro che, oltre a proporre i 300 design più popolari, racconta la storia (e la filosofia) del suo successo.
Se ci pensate 10 anni fa il Web era molto diverso da adesso… e Threadless c’era già, pioniere del crowdsourcing quando il nome probabilmente non era ancora neppure stato creato.